Comments on: 5 Predictions for 2010

By: Event Planner San Francisco

Event Planner San Francisco — Sat, 13 Feb 2010 22:25:17 +0000

Great article Terry. Thanks for sharing it. And the most important thing that i feel in this whole article is about having real useful content cause it all about how you portray yourself and also Google love new and fresh content in the world of SEO

By: SEO Canada

SEO Canada — Sat, 09 Jan 2010 07:57:25 +0000

I’m a huge fan of point #1.

Google is known to favor informational sites in the rankings, and I’d love to see this increase.

The importance of incoming links is unnaturally high, in my opinion – no pun intended.

By: Phil

Phil — Wed, 23 Dec 2009 11:45:34 +0000

Thanks for the predictions Terry.

Yes, seo is a links game, and links don’t necessarily equal quality. I don’t know how the engines will address this, but it does seem clear they will try.

The long copy sales page being replaced by interactive pages (ie. good web design) that puts the reader in control of the experience? Wow!

I got a smile when reading that Mike Fortin is offering this new feature now, given that it could have been ten years ago that I argued for interactivity in sales page on his forum and others, only to be told again and again by the marketing “experts” that interactive was all wrong, Wrong, WRONG!

Links. They’ve been here since the invention of the Net. It’s great to see the marketing pros finally catching on to them.

By: Gogo | Denver Business Growth

Gogo | Denver Business Growth — Tue, 15 Dec 2009 00:31:31 +0000

Terry,

I think you’re right on “Amazon’s upsell model”.
For years I’ve been a customer at Vistaprint.com and I find it amusing how much more stuff I end up buying from them because the suggested items are always so closely related to what I’ve already bought.

Thanks for the post and the reply.

Gogo

By: Rob

Rob — Mon, 14 Dec 2009 19:01:39 +0000

No predictions about Google or Bing? In regards to more useful content, I’m wondering what the future of paid subscriptions are for this content. With all the spammer scrapping stuff going on, I could see real sites getting people to pay for their content.

By: Ed Smith

Ed Smith — Sat, 12 Dec 2009 18:58:42 +0000

Hi Terry, I listened to you on the Fred Gleek radio show and thought you were great. Thanks, Ed

By: Cashmere Lashkari

Cashmere Lashkari — Fri, 11 Dec 2009 05:39:13 +0000

Each year there are predictions about what the next year will bring. However radical changes seldom occur. Its a gradual shift in all these points that we tend to magnify when we look at them individually. Let the next year be better than this one.
Merry Christmas and a Happy New year!

By: SEO Los Angeles

SEO Los Angeles — Thu, 10 Dec 2009 21:44:20 +0000

Yes I have to agree with one of the comments that it is very had to split the honest websites from dishonest websites. That sometimes the honest ones get in the dishonest list. I am going to read more of the comments and blogs because these tips and ideas are very helpful.

By: Chip Cooper

Chip Cooper — Thu, 10 Dec 2009 20:40:41 +0000

I’ll make this disclosure up front – I’m an attorney, and I spend a lot of time with clients getting their websites “legal”. I’ve even automated the process to make it very cost effective, and easy.

If you haven’t noticed, one of the other trends that began this year, is now picking up steam, and surely will continue in 2010 is increased regulation of website businesses.

You’re probably aware of how aggressive the FTC has been lately with privacy and data security issues, and this month their “FTC Guides” went into effect. The FTC Guides regulate advertisers, endorsers, and bloggers regarding the obligations for (i) advertisers to monitor affiliates and bloggers, and (ii) for bloggers to disclose relationships with advertisers.

It’s true that the days of the “wild, wild west” are gone, and that goes for legal issues in operating a website business. And in this new environment, it’ll be a smart move to get your site “legal” for the new year.

Chip Cooper

PS – I’ve written several larticles on the subject of the FTC Guides and they’re on my site if you’re interested.

By: Walter Daniels

Walter Daniels — Thu, 10 Dec 2009 20:12:41 +0000

What surprises me, is that someone else is seeing these things. I was on the I=sales list in the early years (pre 2000), and we all saw most of this then. The Internet has changed the wold as we know it. People have been exposed to so much dishonesty, spam, etc. that even a hint of it turns them off. The “upsell funnel” practice is so close to dishonest that I personally won’t use, or recommend it.
As far as Google is concerned, there has to be a recognition of who *their* “buyer” really is. They exist to supply quality search information, to the searching person. They cannot be 100% no matter how hard they try. Perfection is impossible, but they will try. _I_ believe that info sellers can compete, by following basic rules. Provide products that your customers want; be _Honest_ at all times; carry on a conversation, do not preach at, or talk at, the potential customers.
Finally, use the three basic laws of advertising(c) to advertise effectively. I’m close to releasing a book on that subject, for small businesses (the ones that most need it).
None of this is really rocket science, all it takes time and willingness to study what’s happening. Looking at things with an open mind, and listening to the real experts. There are maybe 40-50 in actual fact, but 100′s that claim to be. Most are too busy making a living, to make themselves known. They can be found on lists, and only very rarely in the “get rich quick” ad’s. They are known for producing actual material, of real value. They share their knowledge if you really want it. Mostly, work hard, sell useful material, and be honest and ethical in your dealings. The same rules that have always worked.