7 Step Easy Writing System

You or someone who works with you will have to write.

No matter how much you may dislike the idea of writing, someone will have to write for your company sooner or later. You can either do it yourself, or hire someone else to do it. There are writing specialists you can hire, but you’re better off being able to write at least some of the content yourself.

I’ve covered this system before on this blog, but it’s vital to your online career. That’s why it’s worth a review now. Follow this system for writing. And if I convince you of nothing else, QUIT editing while you write. Write first. Edit later.

The good news is you can follow this system. If someone like me who hated English could learn how to write for the web, then you can do it too. Most people like to talk, but they’re terrified of writing. You may tense up the moment the word writing is used.

I want to change your mindset. Don’t think of it as writing. Think of it as talking on paper. Write just as if you were talking to your best friend. And don’t worry if you make a mistake!

You will make mistakes. That’s why the first copy of anything written is called a rough draft. It’s rough. It has bad grammar. It has spelling mistakes. It doesn’t make perfect sense. You’ll edit it later. The key is to sit down and write it in the first place. That’s the hard part.

You can do it…if you just think of writing as talking. Just let it come up as the words come in your head. It takes practice, and you’ll also find yourself editing a lot at first. But you have to get started somewhere. Here’s my simple seven step writing system…

Step One – Choose a Hot Topic.

If you’ve been doing your homework up till now, you’ve studied a lot of the problems in your client’s lives. Your article can easily be a solution to one of those problems. If you find a lot of clients are asking the same questions when they first come to you, write answers to those questions.

Another good tool is to keep your eyes on the news and what everyone is writing about. What is the big news of the day? What is really getting people talking? Take note and participate in the ongoing discussion with your own article.

Step Two – Silence the Ghosts.

When you first sit down to write you’ll hear your 5th grade teacher Mrs. Sourpuss in your head screaming at you. Nouns, verbs, adjectives, adverbs, participles, OH MY! You’ll remember the misery of high school book reports…along with the poor grades you had on them.

You’ll hear someone in your past telling you why you’ll never be able to write. You’ll recall the day someone made fun of something you wrote. Tell everyone in your head to shut up and leave you alone. It’s time to write.

Step Three – Create an Enticing Title.

The title of your article is your headline. It has to reach out and grab people’s attention. It has to force them to want more. One of my favorite title formulas is, “7 Ways to Benefit…” This is where you tell your reader you’re giving them steps to accomplish whatever benefit they want.

Here are some examples: “7 Ways to Generate More Traffic Instantly,” “3 Insider Secrets to Saving Money On Taxes,” and “5 Steps to Building Your Own Birdhouse.”

Step Four – Outline it.

It doesn’t have to be a perfect outline. Just research the subject and make a few notes on a spare sheet of paper. Or put them on index cards. The point is to find and record the main information you want to use. Write down 3 steps, or 7 steps, or whatever basic outline you want to use.

When you do your writing, just look back on your notes and make sure to include all the important information.

Step Five – Write like you talk.

Sit down and write as quickly as you can. Don’t think over your words. Don’t go back and edit your mistakes. Just write. The reason most people never write is because they’re so concerned about mistakes they never do anything. Forget about it!

Like Nike says, “Just do it.” Write just like you’re talking to a friend. Spill it out. Don’t wait. Don’t go back and read what you’ve written. Just go…and finish writing on the subject as quick as possible.

Step Six- Take a break.

You’ve earned it. Take a break from your work and do something else. Go to a movie. Spend time with your family. This period could last 1 hour to 3 weeks…whatever you have time for. Work on a different project in between.

You’re letting your mind rest on the subject so you can come back to your work with renewed enthusiasm. Plus, you’ll come up with ideas during this period about what you forgot to say.

Step Seven – Edit it.

Read through it line by line. Edit it for grammar and use your spell check. Add in extra notes where needed. Delete lines where you simply repeat yourself needlessly. Hand it to a friend and have them read it to you out loud. Look for every place they stumble. Fix it until it is a nice flowing river. If it sounds like “writing,” then edit it. Keep working on it until it sounds like conversation. Make it simple, easy to understand, and useful.

This is the one time you get to talk…and go back to make sure you say the right words. This is where you take many of your rambling thoughts on the rough draft and polish them into diamonds.

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