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Conversion Rap

One of the lessons I’ve been sharing lately with you has been the importance of conversion. Having a lot of visitors to your website is nice. Having a lot of buyers at your website is our goal.

Track where your buyers are coming from. If one form of marketing generates a 1,000 visitors and 2 buyers and another generates 200 visitors and 7 buyers, which one is more effective? That’s a very simple question to answer.

It’s the tracking that’s important. At the bare minimum all your sites should have Google Analytics or another traffic tracking tool in place. And take the time to setup GOALS so you can see who reaches your subscribe pages and your customer thank you pages.

Instead of writing about this subject again, I thought I’d try something different to explain this message.

Listen to this rap by Chuck from Pop Labs.

My favorite quote:
“I’d rather get 100 clicks and close 35,
than get a 1000 clicks and I only close 9.”

Special thank you to Brian Terry for sending this over to me.

Written by Terry · Filed Under All, Conversion, Video 

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Comments

7 Responses to “Conversion Rap”

  1. Ala on April 25th, 2008 4:17 pm

    This is great stuff. It good to hear something different and original.

  2. Tal Fighel on April 26th, 2008 10:08 am

    Terry,

    Like the Rap. Pretty smart thing to add. :-)

    Tal

  3. Tip Diva | Carnival Of Tips - April 26, 2008 on April 26th, 2008 6:29 pm

    [...] Dean presents Conversion Rap posted at Internet Business Coaching by Terry [...]

  4. Tip Diva | Carnival Of Tips - May 3, 2008 on May 4th, 2008 2:29 am

    [...] Dean presents Conversion Rap posted at Integrity Business Blog by Terry [...]

  5. Tip Diva | Carnival Of Tips - May 3, 2008 on May 4th, 2008 2:29 am

    [...] Dean presents Conversion Rap posted at Integrity Business Blog by Terry [...]

  6. 7 Viral Marketing Strategies : Internet Business Coaching by Terry Dean on August 28th, 2008 6:37 am

    [...] With the video sharing sites, this can be a very powerful strategy as bloggers often embed your videos right into their blog or site directly (such as I did with the conversion rap). [...]

  7. Terry Dean Put Me In His Blogroll on March 7th, 2009 10:37 pm

    [...] Conversion Rap [...]

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