Simple Systems of Success
It’s EASY to over-complicate the internet.
Blogging, Tweets, Social Media, Stumbleupon, Delicious, Digg, Search Engine Optimization, Authoresponders, RSS, Email Lists, Affiliates, Mp3, Videos, Youtube, Article Submissions, Publicity, split testing, multivariate testing, linking, domain names, html, pay-per-click, permission marketing, banners, reciprocal links, deep linking, FTP, unique visitors, stickiness, conversion rate, clickthroughs, bounces, popovers, slideins, forums, ezines, sig files, viral marketing, keyword research, niches, surveys, title tags, above the fold, shopping carts, continuity, bookmarking, blog carnivals, etc.
I could have written the list above for pages, but I’m tired of writing it.
Have you ever been CONFUSED about internet business?
If this was a live event, we’d see hands going up all over the room.
There is so much information available that you can’t possibly study it all…not to mention DO it all.
You’ll find that the people who do best as beginners are those who simplify. Instead of trying to do everything (and wearing all the hats they may eventually wear as an internet business owner), they focus on a simple method they can understand.
Choose one method and DO IT.
Method #1: Articles
You’ve probably heard of the “BUM marketing method.” You can search that phrase on Google to find out more. Basically instead of trying everything to build traffic, simply write articles. Write an article. Promote an affiliate product. Submit it to article directories.
Become more advanced by doing some keyword research on the Google Keyword Tool. Use those keyword phrases people are already searching for in your titles and throughout the article.
Visitors see your article. Then click through to the site you’re promoting. You make a little money OVER TIME (this method takes a lot of articles and time to build momentum).
Improve the results of it by getting your own domain, buying rights to a product you’re allowed to give away free, and use it to build your list. Then promote the affiliate programs AFTER people join your list.
The idea behind this method is simply its simplicity. You can expand by writing more articles, hiring a writer to produce them for you, or adding in other techniques (such as getting them on your list first).
Method #2: SEO
Do keyword research. Find a keyword phrase that has a decent number of searches, but isn’t TOO competitive. Here is a SIMPLE method of determining if it is tough to capture. Search the phrase on Google. Is everyone of the first page results using the entire phrase in their title? If they are, it’s going to be tough to rank.
Then visit some of these sites and see what their Pagerank is (you’ll need the free Google toolbar for that). If you all 4′s, 5′s, and above…tough competition. If you see mostly 1′s, 2′s, and 3′s, it is looking much better.
I could get much more complicated with the competitive research, but let’s keep it simple. We want a phrase that the sites aren’t all expert competitors.
Put up a WordPress site focusing on that primary keyword phrase. Go back to the Google keyword tool to find all the similar keyword phrases Google recommends…and create your posts on these subjects. Follow the strategies on SEO as given in these 2 articles and an upcoming 3rd one about linking building.
Keep SEO Companies From Cheating You – Part 1
Keep SEO Companies From Cheating You – Part 2
From your blog, promote an affiliate program or a series of affiliate products that you would honestly recommend.
Method #3: Your Own Product and Affiliates
Put together your own product on a subject. For your very first product, I’d recommend doing an interview.
Put it up low cost such as $10, $15, or $20. Use a script such as RAP to handle affiliates and pay you through Paypal (this is an affiliate link).
Contact potential affiliates and give them 100% of the money from this front end offer. You’re primarily using it to build a list of BUYERS which you can offer other products and affiliate programs to.
Produce content and provide this content to bloggers and ezine publishers in exchange for a link (which they can even use their affiliate link).
Notice how I didn’t say anything about doing a big launch process for it? You can do that on the next one once you build a few relationships. Keep it simple.
Three Strategies You Could Use to Get Started
The above are simply 3 strategies you COULD USE to get started online. I could make any of them more complex and go into further detail on them. The key here isn’t how DEEP we can get. It’s getting started and keeping it simple at first. Once you get “out there” expand on your knowledge and IMPROVE on what you’re doing by studying the method more intensively.
The key is as much getting started and gaining momentum as it is “doing things right.” Nobody does everything right from the beginning. If you choose to do articles, a few of your first ones might not even make any profits. Then you write the one that does. This is how you learn. You see the difference. You duplicate what you did on the “correct” one. You grow.
Related Entries:- 5 Cool Internet Marketing Resources
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- Unlimited Traffic Technique
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14 Responses to “Simple Systems of Success”
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Great post Terry. It is so true…it is very easy to make things not so easy.
Dave
Hi Terry
Once again you have presented a very interesting and valuable article.
Articles (and Blog) and putting my own product together are something I am now attempting and I know there will be a lot of work involved but worth it in the long run.
SEO is something I have always been a little confused over, but you make it more simple and I will try your suggestions.
On some other forums and article sites I have been on, it is a learning process to see what is popular and what is not and how others put their articles together.
I have always loved writing so it is not too hard for me to put an article together. In fact I am currently writing my first ebook and I am making it a mix of humor and also with serious content to appeal to most people. Once I got started with the cover planning and then advanced in to the first few chapters, it started to actually get enjoyable, so that’s where I am.
Again Terry, thank you for your great articles.
They are very much appreciated.
I will keep you updated with my progress.
Cheers
Tom
Terry, nice article, simple is good.
Yes, massive confusion due to options overload, been there myself many times.
Do it. That’s a simple and powerful instruction.
I over came my confusion by realizing I just won’t consistently do things I’m not interested in. If I don’t dig it, I can’t do it, or sell it.
Knowing that can be very helpful, as it dramatically reduces the options.
So I stopped doing anything for a bit, and looked inside and asked myself what I really am interested in, and can do over and over again every day for years.
Upon finding the answer, I pulled the plug on my site empire, and boiled it down to one site on my topic (broad enough to keep me going for decades) and one site about building links to my main site.
It’s a lot easier to “do it” now, because there are only two things to do, content and links, and two places to do them.
A concept that was helpful to me was, marriage. Remember the bit about “until death do us part”?
I think the most interesting publishers are those who are so engaged with their topic, that they are willing to go where ever that topic takes them, for better, and for worse. They’re married to their topic.
Find something you love first, learn how to love it to a fanatic degree, and THEN start thinking about how to make a living at it.
Hi,
I bought my 2nd internet e-book from you. I almost didn’t because A) the product was on a squeeze page and B) the price ended in a 7. I thought to myself, here we go again, another one of ‘those’. The reason I did buy the product (The Naked Truth About Internet Marketing) was because you interviewed Glenn Livingston and though I had not at that time, bought anything from him, I had some of his free stuff and just knew I could trust him. (Much the same as when I first ran into Perry Marshall’s site.) I am glad I bought that product. It helped clarify things for me, thanks.
I am a newbie and on the net trying to make a living, not by choice. There are lots of people out there that just are.. well, incestuous really. They make their money by telling people to tell other people to give them money to ‘earn’ the right to be told to have even more people give them money. It is insane!
I learn from few people. You’re one of them. You have no idea how envious I am of you getting to spend some time with the Livingstons. Lol. I wrote a whole article here and deleted it, so just thanks for being one of the good ones, the net (and the world) could use a few more,
Mark
PS-I deleted the best part. I could actually hear the dogs go in and out through the doggy dooo. Lol. That was a great 12 hours and 41 minutes.
Hey Terry,
I appreciate your content and follow your blog pretty much everyday. I have given you some link love on my blog.
Your content is always great for the newbie. That is why I appreciated this post. Keep it coming.
Stuffs like this one give me an inspiration to continue what I’m doing online and to strive harder to reach my goal. I hope I could religiously follow these steps in order to be successful in online industry. Thanks for sharing!
Thank you so much for all your teaching especially this article which will certainly help simplify internet marketing. There are so many things out there proclaiming they are the be-all and the end-all of internet marketing only to find them complicating the process and one scammed me for a lot of money that made me scared to sign up for anything. I don’t know when I will get over this. But your article is a breath of fresh air.
Evelyn Guzman
Terry, do you have any experience with the RAP/Membership package? Just wondering.
Enjoy all your posts!
LK
Thanks Terry,
These are the 3 areas I decided to focus my efforts. It took a bit more time to learn which part of SEO I could do on my own and still learning effective affiliate marketing but you’re right – it cuts down on a lot of overload.
Hi All,
Great comments. Even when you do something complicated, you still want to break it down to easy steps (something becomes easy when there are enough “checklists” you follow to get it done).
Leonard: I own and have used RAP. Personally I prefer the Netofficetoolbox.com software system. There is more to it (but this is both good and bad). Good because it has more options. Bad because it makes things more complicated. RAP is a very good software program and is perfect for someone getting their first product up (Clickbank would be a good option here as well).
Terry,
This was an excellent post. The biggest struggle I see for people trying to build their business on the internet is learning too much without applying any of it.
Your post highlights that you just need to do a few things very well, and very consistently, in order to see results.
I often talk with my clients about creating business systems. I now think I am going to add the idea of simple business systems.
Appreciate your insights.
Glenn
I really enjoyed your article. lots of good info. i started in the internet marketing world a little over a year ago and im still learning. love coming across new ideas.
OK, I got to post that 1st product I bought from you (The ‘Internet Lifestyle’ product didn’t help your case.) http://www.thenakedtruthaboutinternetmarketing.com/ If anyone hasn’t, that is the absolute best $97 I have spent in my life!
Though I’m still confused with some method discussed above, I still find your post very helpful for a newbie like me. I hope I could follow all your tips religiously.