7 Steps for Generating Free Traffic From Stumbleupon

I’ve been testing the different social bookmarking sites lately…and the majority of them have horrible traffic. They might send a load of visitors, but those visitors don’t visit other pages and they don’t subscribe. In other words, it’s one quick hit and they’re gone. Unless they become regular subscribers and users, it’s simply a waste of your bandwidth.

Stumbleupon so far has proven itself different. It is the highest traffic of the social bookmarking sites for me right now. And it only has a 41.52% bounce rate. This means 41.52% of the Stumbleupon visitors are looking at one page and leaving.

The other 58.48% are visiting other pages on my site along with a decent percentage subscribing to my RSS and email feeds.

While a 41% bounce rate may not sound all that great, it’s much higher quality than any other type of “Web 2.0″ site sending me traffic currently.

In addition, Google Analytics is showing 95.82% of my Stumbleupon visitors are brand new visitors who have never been to my site before. All in all, the stats are showing Stumbleupon is worth paying attention to for your blog or website.

Step 1: Signup For Stumbleupon

If you’re not already signed up for Stumbleupon, do it now. Click here to join Stumbleupon and then download their free toolbar.

StumbleUpon Toolbar

It’s very simple to use their toolbar. Hit the “Stumble” button and you will be taking to a site in the network that matches one of your interests you selected when you signed up. If you get a site the “Thumbs Up,” it means you like their content and want to see more sites similar to this. If you give it the “Thumbs Down,” you don’t like the site and don’t want to see sites like this in the future.

The more you use the toolbar, the more accurate Stumbleupon will become in delivering the right types of sites to you.

If you find a page that hasn’t been submitted to the network yet, you’ll receive a popup box you can fill out to review it similar to the one below.

Stumbleupon Popup

Write a short review, fill in up 5 tags (make them general such as business, marketing, etc.). Then submit the site. Caution: You want to make sure you are only submitting good quality, high content pages you find to the network.

Step 2: Use StumbleUpon Regularly

Now that you’re a member, it’s time to start using the tools provided to you. Think community first instead of promotion.

Let’s take another look at some more options on the toolbar:
Stumble Upon Tools

You can select the channel you want to stumble through including all, images, videos, popular websites, your friend’s picks, and news items. As you can see in the graphic below, I was surfing through picks from my “Friends” when I took the screenshot. You can click on that button where it currently says “Friends” on mine, and you can choose all the different options including the specific channels you choose you signed up.

Once you have a few friends, I’ve found my friend’s picks to be the best choices for me. That’s why it’s the most common way I surf through Stumbleupon.

When you find great content on a site, submit it with the “Thumbs Up.” When you’re first starting out you may want to do a Stumble Surfing session where you spend an hour or two visiting sites and reviewing them. But you also want to get into the habit of submitting sites while you’re doing your normal work.

When you see good content, give it a “Thumbs Up.”

Step 3: Build Your Profile and Picture

Click on the “Tools” tab in your Stumbleupon toolbar and choose “Profile Preferences.” Here’s where you enter your personal information, your interests, and your public profile. Upload a small picture of yourself (or your business brand logo).

You can modify your interests and your profile at any time on these pages. They are self-explanatory so I will not get into details about these pages.

Step 4: Build a Friend’s List

Start off your friends list by adding me as a friend. Go to my Stumble Upon Page: http://mymarketingcoach.stumbleupon.com . Then choose the “Add to Friends” orange button on the right.

If you click on your “Friends” tab with the graphic of the two people, you’ll go to your Stumbleupon Friends page. Begin building a friend’s list. Remember the old adage, “It’s not what you know, it’s who you know.” A page becomes popular on Stumble when a large number of users give it the Thumbs Up. You want to build a list of friends who will enjoy the same content you enjoy…and who are likely to give thumbs up to the same types of pages as you.

To begin building your friend’s list, start stumbling a few websites in your favorite category. Then use the “Reviews of this Page” option in your Stumbleupon toolbar (it looks like a chat bubble) when you find a page you really like.

You will then see a list of all the people who liked that page you were looking at. You can then click on each of their images (notice which images you pay attention to for ideas when you add your own image). Take a look at their profile and the kinds of pages they’ve been recommending. If they match your interests, use the orange button to “Add a Friend.”

You can also click on “His Friends” or “Her Friends” right under their picture and profile to find more potential friends to contact.

Step 5: Write High Quality Content

If you want Stumbleupon users to recommend your pages, you have to write great quality content.

Here are two examples of posts from my blog that have generated a good amount of Stumble traffic:
10 Research Sites You Should Bookmark
How to Get a Copywriting Education for Under $100

Write a good step-by-step article on accomplishing a goal or create a list of items your visitors will want to keep and bookmark.

Provide your visitors with some high quality content they can recommend to others.

Step 6: Network With Other StumbleUpon Users

When you find an outstanding site or produce your best content, you can also use the “Send to” option built into the Stumbleupon toolbar to notify anyone on your friend’s list about the page. The goal here is to share content you know they will appreciate…and at the same time build a buzz around that specific page.

Stumbleupon Friends

DON’T Send out pages everyday to your friend’s list. This is something you reserve for your absolute best finds. Remember, it’s called social networking for a reason. Be social and network with others in your friend’s list. Don’t be the jerk at networking meetings who is always trying to get everyone to promote for him/her. Be a friend to others first. Be a giver.

Step 7: Tells Others About Stumbleupon

If you have a blog, tell your blog readers about Stumbleupon. You can also use the “Connect With People” option at your Stumble home page to invite people you know to join Stumbleupon. Remember, top performance will not be achieved by you doing the work. It will be achieved by others recommending your content.

The more active users who give you the thumbs up, the more traffic you’re generate.

Multiply your results by bringing friends, readers, and subscribers into their system to help you promote your best content around the Internet.

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Comments

35 Responses to “7 Steps for Generating Free Traffic From Stumbleupon”

  1. Jograma on January 7th, 2008 1:04 pm

    Totally agree, Steve. I recently tested Stumbleupon with a Squidoo Lens I created and was able to get 241 visitors on the first day.

    Great article!

  2. Anthony on January 7th, 2008 2:16 pm

    Terry, well done, and thanks for the cameo appearance :-)

  3. Vicky Virtual Assistant on January 7th, 2008 4:17 pm

    Very good article. A lot of helpful info, not just the usual drivel. I’m sure it will provide help to lots of newbies to Stumble. Thank you

  4. George on January 7th, 2008 4:21 pm

    I have been testing social networks off and on the last year and the best results I received were from stumbleupon as well. It was also by far the easiest to get traffic from.

  5. Open Office and Google Docs on January 7th, 2008 5:59 pm

    Yep. StumbleUpon is a remarkable resource. We’ve tripled traffic on several sites with it. And, generally speaking, you are getting targeted traffic.

    I stumbled here…

    Karl A. Shalek

  6. Lee McIntyre on January 8th, 2008 6:46 am

    Terry, this is another excellent post full of real value that can help others take their business forward.

    Until very recently I just concentrated on getting all of my traffic from JVs, but I’ve now discovered how much fun participating in these networks can be.

    Thanks for sharing!

    Lee McIntyre

  7. Jonathan on January 8th, 2008 10:34 am

    Good tips Terry but you have to be very careful about stumbling your own site. I stumbled a few of my pages and now I’m blocked, which sucks because I was drawing a ton of traffic. Any tips on getting unblocked, lol?

  8. Dr.Mani on January 8th, 2008 10:39 am

    Nice overview of SU.

    This guide to StumbleUpon traffic may also be of interest to your readers, Terry.

    http://www.moneypowerwisdom.com/a-beginners-guide-to-getting-more-stumbleupon-traffic/

    All success
    Dr.Mani

  9. Terry Reeves on January 8th, 2008 8:31 pm

    Stumbleupon is one of the easiest social networks to become a part of and as you have seen, is also one of the best producers of real, interested visitors.

    I love it!

  10. Nick - road2blogging on January 9th, 2008 12:52 am

    Good overview of how to use stumble to attract some readers – my only concern with stumble upon is that the bounce rate is very high – i know you’ve touched on this, but it is a concern that people exit before they’ve arrived!

  11. Teodor on January 9th, 2008 2:11 pm

    I use Stumbleupon but now have a new perspective on it. Excellent article Terry. Thanks a lot.
    Teodor

  12. How To Rule The World on January 9th, 2008 4:25 pm

    great article. I may include it in an upcomming article about stumbleupon. I added you to my friends. I see you are getting good quality traffic. Maybe we can discuss this further

  13. Michael Lodispoto on January 10th, 2008 4:28 pm

    I have to agree with you completely on StumbleUpon. By the way I stumbled you too with two personalities…lol. I’ve tried many sites and SU beats them all. My little blog started just in November and for the last 2 weeks I’m seeing over 1500 visitors a day or more from StumbleUpon. I’ve had that Digg effect a number of times for different sites. Once not ready for the server overload, but with Stumble it is more consistent and it doesn’t drop off like Digg does.
    I once ran a poll on my own site earthfrisk.com and even our own members chose SU as the best site for traffic as well as finding new and exciting articles and sites on the net. If you check out Dosh Dosh’s latest article he rates many sites. Check it out – http://www.doshdosh.com/list-of-social-media-news-websites/
    I think you’ll love it if you haven’t already checked it out.

  14. Jeff Potter on January 10th, 2008 6:17 pm

    I found your article to be just the thing needed to get me off my ass, or perhaps staying on it, and getting my StumbleUpon act going. I’ve promoted it to many friends and am now going to use it to better my own web site.

  15. Yetti Chiu on January 10th, 2008 11:10 pm

    Hi Terry and All,

    How about the community sites ike ‘mybloglog.com’ or ‘BlogCatalog.com’?

    Can they genterate traffic to your sites?

    Thanks!
    Yetti

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  17. GreatManagement on January 22nd, 2008 3:22 am

    Great article. Will definately use all your tips – thanks.

    Andrew

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  20. Ian Brodie on May 5th, 2008 3:19 pm

    Stumbleupon definitely generates more traffic for me than Digg et al. Some of it seems to be robot traffic with spammy comments – but a lot of it seems genuine.

    Thanks for the article.

    Ian

  21. nnamdi on May 26th, 2008 2:06 pm

    Terry ,with guys like you holding newbies like me by our hands through articles like this,we won’t be toddlers for too long.Thanks Terry.

  22. BlogMeTheMoney on June 1st, 2008 1:24 pm

    I found getting friends on your list who will stumble regularly is often helpful in getting your site/article out to the world.
    I like to post on forums and ask for people who would like their site stumbled. Then in a private message I offer them my ID if they would like to add a friend. Most often they do.

  23. Startup Guidance on July 24th, 2008 10:58 am

    Terry, I’ve been using StumbleUpon over the last few days in an attempt to drive some traffic to my new blog.

    So far today I’ve spent nearly $10 in about 3 hours, which has generated some nice traffic but I can’t seem to see a lot of activity on the blog. Early days yet of course, but some of these tips I haven’t heard before so I’ll definitely try giving them a go.

    Anthony.

  24. 7 Viral Marketing Strategies : Internet Business Coaching by Terry Dean on September 1st, 2008 6:32 am

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  26. Jean on October 16th, 2009 1:21 pm

    Just came across your blog Terry. Great post and thanks for the tips. I don’t use StumbleUpon but I do get traffic from it. Some people recommended my pages there for one of my sites because I do have great content. High quality content really pays off. It’s a natural link and traffic bait.

  27. A4D on February 23rd, 2010 4:37 am

    One thing I never get about the bounce rate is whether Google considers it a successful bounce if the person leaving the site clicks on an Ad

    how is this considered?

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  29. John Curran on September 10th, 2010 8:44 pm

    Hi Terry,

    Thanks for the valuable insights. I am already signed up with Stumbleupon, and have implemented the strategies you suggest. They really do work if you practice them consistently.

  30. jDesai on September 13th, 2010 10:27 pm

    Thanks for these valuable tips to generate quality traffic from StumbleUpon. I am using the web based toolbar. Now I think I’ll download the FF addon for more control over my stumbles.

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  33. Tona Twigg on May 26th, 2011 2:37 pm

    Greetings! I know this is somewhat off topic but I was wondering if you knew where I could get a captcha plugin for my comment form? I’m using the same blog platform as yours and I’m having problems finding one? Thanks a lot!

  34. woody on July 3rd, 2011 11:23 am

    Is Stumble upon still relevant to develop? With twitter and facebook being so strong. It seems with social networks it’s just a matter of time till there’s a new fad with a new social network.

  35. Moin on July 5th, 2011 2:39 am

    Its Good Explanation about how to generate traffic with stumbleupon I practically had done this steps I got More traffic through this Blog..

    Thanks,

    Moin

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